FastQuery

amadea fastquery isoft

Interactive platform for instantly selecting, counting and querying data

Effective customer relationship management means having the ability to select your clients quickly regardless of the complexity or volume of data. It also means having the potential to automatically integrate the results into other applications in your marketing information system.

FastQuery meets and solves the needs of:

  • Marketing users via the functions available in the selection interface (FastQuery Client)
  • The IT team responsible for implementing and maintaining the database (FastQuery Builder).

The FastQuery interface is both intuitive and innovative. It provides access to the fields available in the database. Graphical representations of the fields make it easier for marketers to select the relevant criteria. The queries are assembled graphically (via drag and drop) without the need for programming. The counting results appear instantly regardless of the volume being handled.

The FastQuery interface is both intuitive and innovative. It provides access to the fields available in the database. Graphical representations of the fields make it easier for marketers to select the relevant criteria. The queries are assembled graphically (via drag and drop) without the need for programming. The counting results appear instantly regardless of the volume being handled.

Query and counting environment without the need for programming

The FastQuery Builder solution leverages ground-breaking technology: data morphing – meaning that business users can construct their queries by simply dragging and dropping without the need for programming. They can also access the results as and when new criteria are added so users can easily refine their targeting. It is a system that revolutionises the traditional approach to data handling by providing the flexibility and adaptability required for marketing and commercial operations.

fastquery builder isoft

High-performance technology

The current technology for selecting and querying does not meet the need for speed, especially when the volumes to be processed are substantial and the source data is heterogeneous. The use of proprietary algorithms means that FastQuery can work on billions of lines with response times of around one second, making it the fastest tool on the market.

Collaborative approach

FastQuery makes group work simpler via the smart management of user-access rights to objects and data, in particular by making it easy to:

Share

data, targeting and queries between several users

Exchange

queries and tables between authorised users via an integrated mail box

Archive

all marketing campaigns already undertaken in a history.